AI Self-Coaching · Prompt Library

AI Business Coaching Prompt Library — Prompts That Get Specific Answers

The difference between useful AI coaching and a chatbot is the prompt. Here are 50+ prompts developed specifically for solopreneur SaaS decisions — pricing, acquisition, churn, and positioning.

The quality of AI business coaching depends almost entirely on the quality of the prompt. A vague prompt ("help me grow my SaaS") produces a framework. A specific prompt with context and a clear request for one recommendation produces an answer you can act on.

This library covers the prompts that consistently produce useful, specific output for the decisions solopreneur SaaS founders face most often. Use them directly in ChatGPT, Claude, or as the starting point for a GhostCoach session.

How to structure a prompt for specific recommendations

The prompt structure that consistently works has four components:

  1. Context: Your product, who it's for, your current stage, and one relevant metric
  2. The specific decision: Not "help me with pricing" but "I need to decide whether to charge $79 or $79/month"
  3. What you've already tried: Prevents the AI from recommending things you've already eliminated
  4. The constraint: "Give me one specific recommendation, not a list of options"
Marcus
"The founders who get the most specific advice from AI coaching are the ones who arrive with the most specific questions. Vague input produces balanced overviews. Specific input — with a real number, a real metric, a real decision — produces a recommendation I can actually defend."

Pricing prompts

"I'm building [product description] for [specific customer type]. My product replaces [alternative] which costs [price] per month. I'm deciding between charging $[X] and $[Y] per month. Give me one specific recommendation on which price to launch at and why — not a list of factors to consider."

"I've been charging $[X]/month for [time period] and have [N] paying customers. My churn is [X]% monthly. I want to raise prices. Give me one specific recommendation: how much to raise, when, and whether to grandfather existing customers — with your reasoning."

"Should I offer a free tier, a free trial, or launch paid from day one? My product is [description], my customer is [type], and I have [N] potential customers I could reach through [channel]. One recommendation only."

Positioning prompts

"Here is my current landing page headline: [headline]. My target customer is [description]. Does this headline make the right person immediately feel seen — or does it describe the product rather than the outcome? Rewrite it if needed, but give me one version, not options."

"I'm trying to decide whether to position my product for [audience A] or [audience B]. I have [N] customers from each group. Based on this, give me one specific positioning recommendation — which audience to focus on and why."

Acquisition prompts

"My MRR has been flat at $[X] for [N] months. I've tried [channel 1] and [channel 2]. My existing customers came from [source]. What is the single most important acquisition lever I should pull first — and what specifically would that look like for my product?"

"I'm about to launch and I have a list of [N] potential customers in [specific community]. Should I do direct outreach before or after my Product Hunt launch — and what should the outreach message say? One recommendation."

Churn diagnosis prompts

"My monthly churn is [X]%. I lose most customers in [time period — first 2 weeks / weeks 2-8 / after 2 months]. Based on the timing alone, what type of churn problem does this indicate and what is the single most important thing to fix first?"

"I emailed 20 churned customers and asked why they cancelled. Here are the responses: [paste responses]. What pattern do you see and what is one specific fix that addresses the most common reason?"

Strategy and goal prompts

"I have [N] customers, $[X] MRR, and [X]% monthly churn. My 90-day goal is $[Y] MRR. Based on these numbers, is my goal achievable at current trajectory — and if not, what is the single constraint I need to remove to make it achievable?"

"I need to decide whether to invest the next 90 days in [option A — e.g. building a new feature] or [option B — e.g. fixing churn]. My current metrics are [paste metrics]. Give me one specific recommendation on which to prioritise and the reasoning."

Full guide: using AI for business strategy and goal-setting →

How to set up Claude as a business coach →

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